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As you begin 2019, it may be a good time to reevaluate the message your business is sending to customers. When I was at Disney, “backstage” meant the behind-the-scenes areas where guests could never go or see. It was where we as cast members could relax, eat, drink, and take our breaks. Backstage was where […]
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  Guests tell Disney that the least favorite part of their theme park experience is the” wait in line.” Over the years, Disney has tried to mitigate that part of the ride process. They started with creating the queue in a snake-like design to let guests talk to other guests they passed to make the […]
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It’s been over 40 years since Walt Disney World opened its doors to visitors. Today, it is still among the top vacation destinations in the world. What keeps attracting new visitors and even more so, what keeps guests coming back? Clean, friendly, and fun are the top three reasons mentioned the most by repeat visitors […]
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