Ultimately, customer loyalty can’t be bought, it must be earned. One of the best ways to earn that loyalty is through engaging the customer. Engaged customers provide you with an opportunity to wow and delight, and that’s what leads to winning their loyalty. Three ways that can foster customer engagement are: knowledgeable employees, service-oriented employees, and personalized service. […]
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Last week, I was delighted to spend some time watching the employees working at Pike Place Market in Seattle, Wa. Ever since they decided they would become the World’s Most Famous Fish Market, the employees have bought into the culture, hook, line, and sinker. It was evident in the teamwork they displayed and the fun […]
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