Most businesses work very hard to market and attract new customers. However, few organizations work as hard at keeping those customers and many of those customers fall through the cracks and don’t come back. Studies show that it costs 5 to 7 times more to get a new customer than the cost of […]
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Knowing the connection of one’s work with the higher purpose of the organization is a great motivating factor for most employees. It reminds every one of the reason why they are doing the job tasks they are doing. Many times, an employee’s tasks, especially those that are routine and methodical, seem small and […]
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Tis the season for shopping and some companies are building up that customer loyalty better than others. One store stands out amongst all the others. Free Fly Apparel is a company that sells clothing made out of bamboo. Not only are their products outstanding quality and fit, but their customer service is superb. Combining a […]
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The success of every organization relies in large part on the organization’s beliefs and how those beliefs are upheld through its culture and standards. Culture unites and creates a strong bond that keeps people together and focused. Here are some examples: If your organization has a strong belief in quality and delivering quality products […]
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Last week I was in NYC visiting my daughter and we took a shopping trip to Bloomingdale’s. I cringed when I noticed my phone was almost dead as we entered the store. But much to my delight, upon arriving on a floor, there was a very cool charging station that offered Free Charging of phones […]
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The competitive edge in today’s world is definitely in the customer experience. Amazon keeps setting the bar higher on how fast products should be delivered efficiently and accurately to the customer. Businesses find they must be available immediately to help customers when problems arise. The expectation for timeliness is no longer waiting for a […]
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All levels of schools from Pre-K to College began classes last week. Both students and parents were either wowed and delighted by the organized systems in place and the treatment they received from the staff or they became frustrated, disappointed, and maybe even angry. The first few days of a new school year is an […]
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A few weeks ago, I extended a business trip by a couple of days to explore a new area of the country I had never seen. Going to tripadvisor.com for recommendations for a place to stay in Durango, Colorado, a small mom and pop motel kept appearing as the #1 place to stay. Deciding to […]
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Years ago before Amazon became the ubiquitous place to buy most everything, I did a Google search to find an online supplier of a particular facial product I loved. A website came up and because I had several questions, I decided to call before making a purchase. The woman answering the phone very patiently answered […]
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My friend owns a plaza with several small business owners as tenants. They all share one dumpster located behind the plaza. A waste management company owns the dumpster and provides the service of emptying it on a regular basis. Several years ago, my friend noted there were extra charges being added on to his bill. […]
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