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  A recent experience at the Apple store shows they truly understand the value of the customer experience. It was more than a purchase of a hard technological product, it was a personal, thoughtful and caring experience. Apple “gets it”. They know if they want to create passionate, loyal customers, it takes more than satisfying […]
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  Last week I went on a trip with my daughter to San Francisco. She showed me a new way of moving around a city that is revolutionizing the transportation industry. It’s all about customer service and innovation. It’s Uber! Using the Uber app, it is simple and easy to ask for a car to […]
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